Red Star Kim

SEPTEMBER 26, 2023

Some tactics for engaging employees on the change journey : Co-create a vision Explain the challenge or the opportunity. Particularly asking “How will this affect me?”. Lewin, an early writer on individual change, talked about the need to “unfreeze” people from the way they usually behave. So we can engage emotions.

Management 113

Management Co-Creation Communication Leadership 113

Luminas Strategy

JULY 27, 2023

Therefore, at the beginning of 2007, a critical objective was issued to the organization, all employees must be accountable for the value they create for their customers. In a company meeting it was boldly declared: “The fundamental reason this corporation exists is to create value for its customers.”

Manufacturing 52

Manufacturing Value Proposition Co-Creation Suppliers 52

PartnerTap

OCTOBER 19, 2021

Parker Harris is the co-founder of Salesforce and was the CTO that built Salesforce’s cloud infrastructure. It would be foolish to say that profit wasn’t a motive in the creation of the Appexchange, but it definitely empowered startups and smaller companies to create solutions without having to start from scratch.

Innovation 52

Innovation Co-Creation Internet Software 52

Account Management Skills

JUNE 15, 2021

And in fairness, the clients like you said, they’re short of time, they haven’t necessarily received the training, it’s a tick boxing exercise, where they say, ‘Well, this is the brief, let’s just go and do something executionly’ But actually, the co-creation of that brief session is key, isn’t it?

Account Management 52

Account Management Management Advertising Healthcare 52