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Selling challenges in professional services: Sales processes and skills

Red Star Kim

A challenging role requiring deep insight into potential clients and value propositions as well as a great deal of confidence. Whilst most digital marketing methods support lead generation, converting interest into a commitment to meetings requires preparation, skill and persistence.

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The Challenger Sales model: Everything you need to know

Zendesk

The Challenger Sales model was developed in 2011 as a response to customers entering sales situations with more information than in previous years. It isn’t a matter of creating a customer or negotiating, it’s a matter of guiding and providing information. Step 5: Value proposition. Value proposition: Example.

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Seismic Acquires Percolate to Create Exceptional Content Experiences at Every Point in the Customer Journey

SBI

Combining with Seismic allows Percolate to provide even more capability to our customer base and more value to the marketing ecosystem.”. Crafting a powerful value proposition that resonates with a C-suite audience is as much an art as it is a science. A well-presented value. Even add a "schedule a meeting" button.