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Book review: The Strategy Book by Max McKeown

Red Star Kim

Being easy to read, short and jargon-free The Strategy Book (FT Publishing, 2012) is a considerable achievement bearing in mind the subject matter. And another that a command-and-control approach often leads to out-of-date strategy and out-of-touch leaders (See Book review: The Management Shift by Vlatka Hlupic (kimtasso.com).

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Proactive marketing and business development executives – CRM, internal engagement and career insights

Red Star Kim

analysis, brainstorming, strategy and planning)“ Modern marketing: What it is, what it isn’t, and how to do it | McKinsey Collaborate – If you can demonstrate to fee-earners that you are approachable, knowledgeable, helpful and get the job done they are more likely to be engaged. Sometimes marketing and sales system are not integrated.

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The 5 Stages of Entrepreneurship

Hubspot Sales

The Five Stages of Entrepreneurship divide the startup journey into more manageable chunks. After an initial brainstorming session, you’ll need to narrow your scope and focus on one idea. As a result, many innovative ideas never become a reality. Instead, obsessively track your margins and brainstorm ways to increase them.

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The Proven Process for Developing a Go-to-Market Strategy [+Templates]

Hubspot Sales

Poor product-market fit can dampen a launch — even if the product is well-designed and innovative. Work Out Kinks While a go-to-market strategy isn't guaranteed to prevent failure, it can help you manage expectations and work out any kinks before you invest in bringing a product to market. Take Apple, for example.

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Workplace Conflict: Statistics That Reveal Its Cost

CMOE

Some conflict can lead to new ideas and innovation. It’s possible to learn how to effectively manage conflict with training. Pitting opinions against each other to brainstorm new approaches. For example, Brazil and the US enjoy both the most conflict management education and the greatest numbers of positive results of conflict.