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Proactive marketing and business development executives – CRM, internal engagement and career insights

Red Star Kim

There were comments that it was unusual for people to be in the office so face time and in person meetings – where it is easier to develop rapport, trust and solid working relationships – were rare. Finding ways to meet with people in real time (such as at social events) can help.

CRM 130
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Sales Targeting Toolbox for Professional Services Firms

Red Star Kim

Connected leadership – How professional relationships (kimtasso.com) Competitors – Analyse who your major competitors are advising and adapt their targeting methods (I’m a little uncomfortable with the current trend to use LinkedIn to review your competitors’ contacts and target them yourself!)

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Marketing technology system review – Clean contact data with Cirrom

Red Star Kim

So it was with great pleasure to meet him recently with his business partner and Vuture Co-Founder, Paul McAsey – to learn about his new system which tackles a challenge that just about every professional service firm experiences – that of clean data. Data is the lifeblood of both traditional and digital marketing.

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Why every agency account manager needs to be good at brief writing, with Ceylan Boyce

Account Management Skills

Then I opened my own strategic consultancy in 2012, and worked for major healthcare companies, and health or wellbeing related companies. It was 2012 did you say that you started J stratejy? Bad briefs, cost in time, productivity, money, client relationships to agencies, or bad briefs create bad synergy and team problems.

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Book review: Neuroscience for learning and development by Stella Collins

Red Star Kim

And mentions that the CIPD bought out three research reports between 2012 and 2014 describing the impact that neuroscience will have on learning. The author has included some research on the value of skills (e.g. people skills are worth £88 billion to UK industry alone).