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Legal marketing case studies – Law firm media relations and integrated campaigns (Kysen)

Red Star Kim

A press campaign coincided with a Vario networking and training event – including emotional intelligence coaching for dealing with clients – supporting the idea that the work was not easy to replicate with AI solutions. The campaign was part of an exciting project 7BR announced in 2022.

Media 130
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Referrer and Intermediary Management – Silos, Targets and Culture

Red Star Kim

Psychotherapist and founder of the consultancy Humane Startup Ashlie Collins said she had to get used to a less ‘in-your-face’ style of self-promotion when she hopped over the pond from America to the UK in 2017. She said: ‘People do see it in the UK as bragging, whereas in the US it’s seen as self-promotion.

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Proactive marketing and business development executives – CRM, internal engagement and career insights

Red Star Kim

And it is hard to argue with evidence of client sentiment or competitor action.

CRM 130