Red Star Kim

DECEMBER 14, 2022

for a day workshop on “Future Marketing/BD Manager” with PM Forum. Future Marketing/BD Manager – Build your personal brand and increase your strategic contribution. Develop both hard (technical) and soft (interpersonal) skills. Prepare to be a manager (next year). Management capabilities. Act as a manager.

Marketing 130

Marketing Management Interpersonal Skills Profitability 130

Red Star Kim

NOVEMBER 1, 2023

Data – CRM (Client Relationship Management) and CDP (Client Data Platforms) are often lacking. Processes and skills for managing opportunities and pipelines can be lacking. Time and capacity – Many fee-earners are stretched and compelled to manage large amounts of client work under heavy time pressures.

Key Account Management 130

Key Account Management Account Management Value Proposition Client Relationships 130

Red Star Kim

JANUARY 22, 2024

It helps with developing the value proposition by considering three buckets: How your service is the same as competitors? She urges you to shift from outcome orientation to a process orientation (which is the opposite of what is advocated in change management programmes). How it is better than competitors?

Value Proposition 130

Value Proposition Emotional Intelligence Sales e-Learning 130