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Implications for B2B Selling in the Age of Artificial Intelligence

Mike Kunkle

[This article was originally published as part of the Sales Education Foundation 2018 Annual Magazine , co-authored with Robert M. Corporate buyers will also likely leverage AI in their problem-identification, research, problem-solving, and decision processes. Could AI have suggested/predicted the creation of the iPad?

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What Does Digital Transformation REALLY Mean for the Channel?

PartnerTap

Making this cultural transition requires: Leaders who understand the new environment Empowering employees to make decisions Working collaboratively with partners Sharing data Leveraging automation and AI technologies. They need to make sure tech is a value add and is adopted by their team. Leadership.

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Here’s What You Missed at TRANSFORM 2020

Showpad

Showpad Co-founder and President, Louis Jonckheere, spoke about creating an easy B2B customer experience. . In fact, 77% of B2B buyers feel that making a purchase is too complicated and time consuming. Customer knowledge lives in your CRM systems, surveys, meeting notes, market research and excel sheets. We move culture.

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Healthcare Consumerism: A Guide

ReviewTrackers

A 2018 brief from the Baker Institute for Public Policy at Rice University showed that today’s health care spending accounts for 18 percent of the U.S. This underlines the fact that providers and insurers should make an effort to be transparent when laying out the costs for plans and treatment options for each customer.

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How to systemise account management in your agency, with Alex Raymond

Account Management Skills

With the account management world, you do it based on the commitments you’re making to your customers. And a big customer is anyone who fits in that sort of 80/20 rule, you know, the small number of customers that make up a lot of your revenue and a lot of profits. And are we helping them to meet them? Jenny 07:44.

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Seismic Acquires Percolate to Create Exceptional Content Experiences at Every Point in the Customer Journey

SBI

Doug Winter, Seismic co-founder and CEO. The unification of two essential pillars in the marketing technology stack will also offer comprehensive insights and data for marketers to make full-scale, intelligent improvements to their entire content investment. Even add a "schedule a meeting" button. Video Reviews. Lead Engagement.