4 “Must Haves” to Reap the Marketing Value of Charitable Giving
Strategic Communications
DECEMBER 11, 2023
Corporate giving to charities has seen a significant increase since 2016. This trend continued into 2022, with corporate giving estimated to have increased by 3.4%, totaling $29.48 A high percentage of employees today want to work for an organization that gives back to the community. billion to U.S. Because it matters.
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