Mike Kunkle

OCTOBER 8, 2023

This strategic approach goes beyond conventional departmental boundaries, breaks down silos, and encompasses product, marketing, demand generation, sales enablement, and the encompassing realm of customer experience (whether it goes by customer support, customer success, customer service, or a combination of these).

Customer Experience 277

Customer Experience Decision-making Profitability Marketing 277

SmartKarrot

FEBRUARY 26, 2021

Start with founding date, revenue, funding, employee count, account growth, etc. Check for mergers or acquisition history to know the way it is moving. Dive deep into their customer acquisition strategy , sales and go-to-market strategy. Customer success software for example can be highly powerful.

Value Proposition 10

Value Proposition Acquisition Media Suppliers 10

Account Management Skills

AUGUST 24, 2021

A reminder also that my next Account Accelerator programme starts on 23rd of September. This is a transformational programme for agency account managers and account directors to take your agency from unpredictable project revenue to more predictable account growth. So that’s little about us and about Kapta.

Account Management 98

Account Management Management Account Planning Co-Creation 98

SmartKarrot

OCTOBER 13, 2022

The primary objective of a CSM (Customer Success Manager) is to promote and demonstrate value to its clients continuously. However, many companies have different strategies and approaches when it comes to who should own/lead account expansion and how involved CSMs should be. Customer Success.

Account Management 10

Account Management Customer Success Management Negotiation 10