DemandFarm

APRIL 13, 2023

KAM Glossary (with 65 Definitions) To help strategic account managers / key account managers /sales professionals enhance their understanding of Key Account Management (KAM) , this glossary provides clear and concise definitions and explanations of essential terms, definitions, and concepts related to key account management.

Key Account Management 52

Key Account Management Account Management Management Value Proposition 52

SalesGlobe

FEBRUARY 9, 2022

But there are principles of finance that if you apply them to sales, including incentive plans, you can accelerate what you do. We really try to understand who the customer is and what our value proposition is to that customer. The second layer, sales strategy, defines the sales organization’s action plan to achieve its goal.

Value Proposition 52

Value Proposition Advertising Sales Profitability 52

SalesGlobe

JULY 9, 2021

The key to countering these opposing forces is good planning on the right priorities for customers and the company. Planning for your customers means incorporating change methodology that includes: Clear articulation of a new value proposition. Identifying in advance risks and mitigation plans.

Finance 52

Finance Value Proposition Sales Innovation 52