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Understanding Sales Process, Methodology, and Competencies

Mike Kunkle

It includes frameworks, models, steps, and techniques that sellers use to open and win an opportunity or manage an account. A methodology is considered full cycle when it covers everything from before the buyers know who you are, through prospecting, opportunity management, and account management.

Sales 217
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10 Ways to Help Your Sales Team Use a Value-Based Selling Approach

Brooks Group

Dedicate Personnel Add value by dedicating account managers to handle customers’ needs personally. This works particularly well if you sell a technical product or service. A common way to add value throughout the lifecycle of your customer is to share product-related education and industry trends.

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How complex is your complex sale? An analogy with Judo belts

KAM With Passion

The core definition states that a B2B sale is complex when several people are involved in the purchase decision. Is this sufficient to capture the degree of complexity of a sale situation? Clearly not, because many other factors determine the level of complexity in sales.