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Key Account Management (KAM) – Research companies, use KAM technology and maintain momentum

Red Star Kim

Key Account Management (KAM) – Research companies, use KAM technology and maintain momentum. Key Account Management (KAM) – Research companies Larger firms may have access to research and knowledge specialists. How should firms identify their strategic accounts? Why do law firms needs SAM?

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Using Multi-Factor Analysis to Maximize Sales Performance Improvement

Mike Kunkle

In this article, I want to talk about using multi-factor analysis to maximize your sales performance improvement. The reason you’d do this is because there is rarely one right answer, or one performance lever to pull, that will deliver the maximum performance improvement with a sales force. You know the answer to that.

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How to systemise account management in your agency, with Alex Raymond

Account Management Skills

In this episode, I talk to Alex Raymond from Kapta about everything to do with account management processes. Not project management systems, not CRM systems, but having a dedicated system to guide the agency account management team, when it comes to managing and delve developing existing client relationships.

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Top 20 Account Management Influencers 2023

SmartKarrot

In today’s economic environment, effective account management is essential for building and maintaining strong client relationships and achieving growth. From podcasts and webinars to blogs and social media posts, these influencers are using a range of channels to help other account managers learn, grow, and succeed.

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Understanding Sales Process, Methodology, and Competencies

Mike Kunkle

It includes frameworks, models, steps, and techniques that sellers use to open and win an opportunity or manage an account. A methodology is considered full cycle when it covers everything from before the buyers know who you are, through prospecting, opportunity management, and account management.

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The Sliding Scale of Sales Transformation

Mike Kunkle

In my experience, the potential for improvement in most sales organizations is significant. Will an approach limited to sales force effectiveness (SFE) maximize that potential? That depends on a variety of factors, which I will share in this article. Strategic Account Management. Account Planning.

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10 Ways to Help Your Sales Team Use a Value-Based Selling Approach

Brooks Group

Dedicate Personnel Add value by dedicating account managers to handle customers’ needs personally. The more familiar someone at your company is with a customer’s account, products, machinery, equipment, and organization, the easier it is for your customer to do business with you.