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Context and curiosity drive commerciality and pricing

Red Star Kim

Government policy and regulation – a key element of PESTLE analysis – also drives many new work opportunities for both lawyers and accountants. Differential pricing is rarely discussed in professional services although it is often implicit in key account management. They invest in new technology to increase efficiency.

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What agencies need to know about generative AI, with Roy Murphy

Account Management Skills

– what you need to know right now as an agency account manager about the AI industry – how he thinks the AI landscape will evolve in the future – and why agencies should be looking to partner with AI experts to help position themselves one step ahead of their clients. It isn’t going back in the box.