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How Data Analysis is Changing Key Account Management

Account Manager Tips

How Data Analysis Adds Value to Key Account Management Data analysis has quickly become a valuable tool for just about every type of business. The more data you generate and process, the bigger the opportunity for data analysis and management. Data analysis is changing how key account management is delivered.

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Strategic Account Management

ProlifIQ

Strategic Account Management in B2B Welcome to our comprehensive guide on strategic account management. Whether you’re an experienced strategic account manager or aspiring to become one, we share the knowledge and skills needed to excel in this critical role.

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Exclusive insights from the SAMA Executive Symposium

Arpedio

(SAMA = Strategic Account Management Association. Key insights and learnings The Symposium brought together thought leaders and visionaries from leading organizations such as Tüv Süd , Zeiss , Mp Consulting , Mercuri and DHL. Here, we would like to summarize the key takeaways from the Symposium.

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8 Key Account Management Processes for Sustainable Business Growth

SmartKarrot

In today’s highly competitive business landscape, managing and nurturing key accounts has become a critical aspect of organizational success. Key Account Management (KAM) is a strategic approach that focuses on developing long-term, mutually beneficial relationships with a select group of high-potential customers.

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Account Management Reinvented: The Role of Digital Mindset in Accelerating Sales Enablement

DemandFarm

He must now call and find out if any of these stakeholders are still relevant to the task he needs to do. He is so pleased to be able to see, at one glance, all the key stakeholders in his key account. Agility and Adaptability: A digital mindset creates an agile and adaptable approach to Key Account Management.

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Churn Rate vs Retention rate – What’s the difference?

DemandFarm

Key account managers must foster strong relations with their clients, especially high-value ones, to ensure retention. From account history to contact details and transaction records, you have everything at one place for easy access across teams for all stakeholders.

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White Space Analysis: A Complete Guide

Arpedio

Based on existing customer data, White Space Analysis serves as an effective practice to provide you with powerful insights on how to grow your business. White Space Analysis for Key Account Management. Enter our treasured Key Account Managers. Where do you face competition?