Remove Account marketing Remove Business Planning Remove Financial Services Remove Leadership
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Be more strategic: Top-down or bottom-up, marketing and sales integration and property marketing

Red Star Kim

But in essence it is about whether strategy is developed by a centralised leadership team or by those running the business units or divisions. See also integrated-business-planning-oct12.pdf Some think about a centralised or decentralised approach to strategy.

Marketing 130
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Referrer Management – Capacity and Capability

Red Star Kim

Delegates included both partners and business development professionals (some with a banking background) from law firms (employment, criminal, disputes, offshore), accountancy practices (audit, forensic, insolvency and restructuring and financial services. And co-create a plan. Why do you need a business plan?