Account marketing Finance Leadership Value Proposition 
Flevy
MARCH 20, 2024
Business Model Innovation (BMI) : Encourages organizations to rethink their business models through the lens of AI capabilities, exploring new value propositions, revenue streams, and ways of delivering products or services.
Hubspot Sales
MARCH 18, 2019
BTS identifies several unique skills critical to a key account manager's success: 1. A key account manager must have an intimate, sophisticated understanding of her account's strategy, market position, finances, products, and organizational structure. Ability to assess account needs and identify gaps.
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