article thumbnail

Key Account Management (KAM) – Research companies, use KAM technology and maintain momentum

Red Star Kim

I’ve always been impressed with Intapp Intapp leads the way with client lifecycle management (CLM) solution (kimtasso.com) Intapp published this article on strategic Account Management (SAM) in May 2023 Strategic account management for law firms: How strategic account programs can support your top clients and position your client team as trusted advisors (..)

article thumbnail

PM Conference Report 2022: Strategy implementation, Employer Value Propositions (EVP), Storytelling and Client Feedback

Red Star Kim

This article was published in the latest edition of PM Forum Magazine. PM Conference Report 2022: Strategy implementation, Employer Value Propositions (EVP), Storytelling and Client Feedback. The event took place on September 29 th 2022.

article thumbnail

The Top Marketing Trends for 2023: AI Captures the Most Mindshare, but Marketers Have More on Their Plates

Strategic Communications

In the current economic climate, where acquiring new customers may be challenging, organizations are recognizing the importance of nurturing existing accounts.” We work with clients to plan, create and publish high-quality, unique content. Whether on- or offline, or both, we’ll help you achieve desired results at reasonable rates.