Remove Account Planning Remove Acquisition Remove Customer Value Remove Profitability
article thumbnail

Value Selling Strategies: What it is and Why it Matters

Arpedio

Get started today Identifying Customer Value In order to succeed in sales, it is crucial to identify and understand the customer’s pain points. By addressing these pain points effectively, you can tailor your value proposition to meet their specific needs.

article thumbnail

Account Management vs Customer Success Explained

Arpedio

Key Responsibilities of Account Managers Account managers are entrusted with a variety of responsibilities that collectively aim to fortify the client-agency relationship. A robust engagement approach that blends the strengths of account management and customer success is indispensable.

article thumbnail

Seismic Acquires Percolate to Create Exceptional Content Experiences at Every Point in the Customer Journey

SBI

Seismic Acquires Percolate to Create Exceptional Content Experiences at Every Point in the Customer Journey. Seismic , the market leader for sales enablement platforms, today announced the acquisition of Percolate, a leading marketing campaign orchestration and content management platform. Headcount exceeds 800 across 12 offices.