Strategic Account Management Association

OCTOBER 26, 2021

A colleague from the SAMA Board of Directors, Noel Capon, recently wrote an article in Harvard Business Review “When CEOs Make Sales Calls” in which he describes the impact of top management’s involvement in the customer relationship. Figure 3: Matching the right executive sponsor. What’s next ?

Account Management 520

Account Management Co-Creation Leadership Procurement 520

KAM With Passion

JUNE 20, 2021

This article focuses on individual competencies, especially those of the Key Account Managers. Other articles on this blog explore the collective KAM capabilities an organisation must develop to be successful with KAM. Defining Skills & Competencies. What is your KAM Competencies Reference F ramework?

Key Account Management 130

Key Account Management Account Management Co-Creation Account Planning 130

Arpedio

OCTOBER 30, 2023

Account-Based Selling: A Deep Dive with Lee Levitt and Ulrik Monberg Explore the ARPEDIO platform ← Back to blog In the ever-evolving world of enterprise sales, strategies and tools are constantly refined to meet the dynamic needs of businesses. Contrast this with the dynamic nature of account-based selling.

Co-Creation 52

Co-Creation Account Planning Artificial Intelligence Leadership 52

Account Management Skills

AUGUST 24, 2021

So think strategically about the customer, which can also mean that we are building account plans, for example, we’re looking at the org chart to understand who’s who are the relationship map, who’s who within the organisation. Some of that is the templates on building engagement plans or account plans.

Account Management 98

Account Management Management Account Planning Co-Creation 98

SBI

JULY 25, 2019

Veelo brings leadership expertise in the use of brain science, deep experience in the technology vertical and a leading team of experts who know how to win in our fast-growing market - David Keane, Co-founder and CEO of Bigtincan. Resources All Awards & Recognition Blog Article Industry News Interview Video Video Reviews Webinars.

Acquisition 31

Acquisition Co-Creation Marketing Account Planning 31

SBI

NOVEMBER 7, 2019

Doug Winter, Seismic co-founder and CEO. Marketers understand that producing personalized, compelling content is foundational to providing value to their company’s bottom line and therefore the business at large,” said Doug Winter, Seismic co-founder and CEO. Blog Article. Blog Article. Blog Article.

Acquisition 20

Acquisition Account Planning B2B Onboarding 20