Remove Account Planning Remove Business Growth Remove Key Account Management Remove Stakeholders
article thumbnail

Exclusive insights from the SAMA Executive Symposium

Arpedio

SAM professionals are not just account managers; they play a pivotal role as value creators, ecosystem orchestrators, and pioneers of data-driven decision-making, crucial for unlocking market share and profitability. SAM professionals identified as value creators, ecosystem orchestrators, and champions of data-driven decision-making.

article thumbnail

8 Key Account Management Processes for Sustainable Business Growth

SmartKarrot

In today’s highly competitive business landscape, managing and nurturing key accounts has become a critical aspect of organizational success. Key Account Management (KAM) is a strategic approach that focuses on developing long-term, mutually beneficial relationships with a select group of high-potential customers.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

Strategic Account Management

ProlifIQ

This alignment helps in driving sustainable growth and ensuring the overall success of the strategic account management program. Account plans are instrumental in managing and retaining strategic accounts. But these should be tailored to the unique needs of each account.

article thumbnail

Account Management Reinvented: The Role of Digital Mindset in Accelerating Sales Enablement

DemandFarm

He must now call and find out if any of these stakeholders are still relevant to the task he needs to do. He is so pleased to be able to see, at one glance, all the key stakeholders in his key account. Agility and Adaptability: A digital mindset creates an agile and adaptable approach to Key Account Management.

article thumbnail

White Space Analysis: A Complete Guide

Arpedio

Based on existing customer data, White Space Analysis serves as an effective practice to provide you with powerful insights on how to grow your business. White Space Analysis for Key Account Management. Enter our treasured Key Account Managers. Fully integrate your account planning with Salesforce.

article thumbnail

White Space Analysis: A Complete Guide

Arpedio

Based on existing customer data, White Space Analysis serves as an effective practice to provide you with powerful insights on how to grow your business. White Space Analysis for Key Account Management. Enter our treasured Key Account Managers. Fully integrate your account planning with Salesforce.

article thumbnail

Churn Rate vs Retention rate – What’s the difference?

DemandFarm

Key account managers must foster strong relations with their clients, especially high-value ones, to ensure retention. From account history to contact details and transaction records, you have everything at one place for easy access across teams for all stakeholders.