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People & Problems: The core of strategic account planning

Strategic Account Management Association

This gives me insight into the state of enterprise sales organizations outside my own, lending me a bird’s eye view into the ways that revenue teams are embracing the current state and accelerating the digital transformations that have become all the more urgent for every one of us over the last two years. Sharing insights.

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How GUBI went from limited account insight to complete stakeholder visibility

Arpedio

How GUBI went from limited account insight to complete stakeholder visibility. Prior to teaming up with ARPEDIO, the main challenge for GUBI was too little visibility into accounts and stakeholders. The organization as a whole simply didn’t have the full insight potential it desired into its customers and stakeholders.

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Exclusive insights from the SAMA Executive Symposium

Arpedio

Embracing technology appears as an imperative for success in Strategic- and Key Account Management The Preferred Account-Based Selling Platform Our platform provides visual org charts, stakeholder relationship heat maps, up-to-date account plans, recommended next-best actions, accurate weighted pipelines, and white space analysis.

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Challenges in Digital Key Account Management Adoption and the need for Change Management

DemandFarm

Maturity Level and Discipline Before adopting Digital KAM tools , businesses need to assess their readiness to leverage these tools effectively. Is the organization ready to adopt a digital approach to account planning, and does it have the discipline to use it effectively?

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Account Management Reinvented: The Role of Digital Mindset in Accelerating Sales Enablement

DemandFarm

He must now call and find out if any of these stakeholders are still relevant to the task he needs to do. He is so pleased to be able to see, at one glance, all the key stakeholders in his key account. For those of you who haven’t guessed, the right answer is digital transformation. Before and after what??

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How to Scale Account Management for Business Growth with Calin Muresan

Account Manager Tips

00:00 Introduction 01:31 How Calin got his start in account management. 03:34 The best thing about account management. 05:21 Account management at Netguru in the early days. 08:16 First task: double the size of the account management team. 17:19 Designing and standardizing strategic account management. Time Stamps.

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Key takeaways from SAMA’s Annual Conference

Arpedio

Takeaway #3 - Digital Transformation is on the Rise. Most attendees now have a digital transformation initiative underway for their SAM program. That means no more stagnant account plans in PowerPoint or Excel. So, what’s your POD? Example Points of Differentiation (POD). Aggreko and Premier Inc.