article thumbnail

People & Problems: The core of strategic account planning

Strategic Account Management Association

This gives me insight into the state of enterprise sales organizations outside my own, lending me a bird’s eye view into the ways that revenue teams are embracing the current state and accelerating the digital transformations that have become all the more urgent for every one of us over the last two years. Sharing insights.

article thumbnail

What are the Top Challenges Facing CROs and Sales Leaders?

Upland

And how can account planning help? In this article, we’ll dive deeper into each of these areas to uncover what chief revenue officers can do to address some of their most pressing issues, and how an effective account planning practice can help. There’s plenty of uncertainty in the economy right now.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

Ultimate Guide to Dreamforce 2023 – Altify Edition

Upland

Dreamforce 2023 Happy Hour – Where Cocktails, Conversations, and Account Planning Mix For those passionate about account planning in Salesforce, the Upland Altify Happy Hour Networking event is the perfect opportunity to dive headfirst into account planning in the new world of artificial intelligence, augmented intelligence, and digital transformation. (..)

article thumbnail

Account Management Reinvented: The Role of Digital Mindset in Accelerating Sales Enablement

DemandFarm

For those of you who haven’t guessed, the right answer is digital transformation. Building a Digital Mindset Digital transformation is the integration of digital technology into various aspects of an organization. We’ve all been Brendon or Sarah or any of the others to some degree or another.

article thumbnail

How GUBI went from limited account insight to complete stakeholder visibility

Arpedio

The new platform consisted of Salesforce Sales Cloud combined with ARPEDIO’s Relationship Mapping and Account Planning solutions – all implemented by ARPEDIO. The Salesforce platform combined with ARPEDIO’s Relationship Mapping and Account Planning tools have helped GUBI manage internal and external relationships with key stakeholders.

article thumbnail

Challenges in Digital Key Account Management Adoption and the need for Change Management

DemandFarm

Maturity Level and Discipline Before adopting Digital KAM tools , businesses need to assess their readiness to leverage these tools effectively. Is the organization ready to adopt a digital approach to account planning, and does it have the discipline to use it effectively?

article thumbnail

Exclusive insights from the SAMA Executive Symposium

Arpedio

Embracing technology appears as an imperative for success in Strategic- and Key Account Management The Preferred Account-Based Selling Platform Our platform provides visual org charts, stakeholder relationship heat maps, up-to-date account plans, recommended next-best actions, accurate weighted pipelines, and white space analysis.