Account Strategy Customer Success Facilitation Suppliers 
Jermaine Edwards
APRIL 3, 2020
Experienced thinker/strategist* Negotiator* Sponsor* (typically an executive) Legal Data analyser or risk manager* Technical Enforcer Change Manager* Relationship Manager(s) (ideally the one serving the customer unless they’re part of the problem)* Partners/suppliers. Customer Outcome: What the customer wants and isn’t experiencing?
Revegy
JULY 17, 2018
According to SiriusDecisions, a global B2B research firm focused on sales strategy, a critical component of a great account plan is charting the product landscape in the account by listing the closed, active and potential opportunities for each buying center, and then grouping opportunities by product or service categories.
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