PandaDoc

APRIL 21, 2023

Before attempting to develop a key account management strategy, you must know how to identify these key accounts. Accurate identification will help you avoid rashly categorizing tail accounts as having strategic value. What is strategic account management? decline in win rates.

Key Account Management 52

Key Account Management Account Management Management Prioritization 52

DemandFarm

JULY 26, 2023

Quality over Quantity: How Focusing on a Select Few Accounts Can Drive Greater Success in Digital Key Account Management As digital Key Account Management grows in relevance, many organizations find themselves confounded by the question of whether obtaining new customers is more important than retaining existing key clients.

Key Account Management 40

Key Account Management Account Management Digitalization Management 40

Jermaine Edwards

NOVEMBER 25, 2021

In 2016 I wrote a post on the five foundation steps for stakeholder management success in key account management, that was well received and guided lots of leaders. Where any of these might represent an organisation, be sure to consider who in those organisations will be most important to take notice of.

Stakeholders 130

Stakeholders Decision-making Shareholders Key Account Management 130

Jermaine Edwards

APRIL 16, 2020

Less than 24 hours later, the maker of Jameson Whiskey and Absolut Vodka had received all the government approvals needed. Sourcing brand new ingredients including glycerin and hydrogen peroxide, which it doesn’t usually use, it used its dozens of distilleries located across the globe to produce industrial quantities of the hand gel.

Computers and Electronics 130

Computers and Electronics Supply Chain Telecommunications Financial Services 130