Acquisition Brainstorming CRM Whitepaper 
ACT
NOVEMBER 15, 2022
They do all the grunt work while you brainstorm ways to improve the performance of your marketing campaigns and strategy. Marketing automation also includes automated lead capture, scoring, a/b testing and is often optimized with customer relationship management ( CRM ) integration for holistic customer data tracking and lead management.
Zendesk
FEBRUARY 17, 2022
This is why lead magnets are a critical component of any customer acquisition strategy. Check out the following examples, and brainstorm lead magnet ideas with your team. Long-form content is a popular type of lead magnet, but you may not have the bandwidth to create an ebook or whitepaper. What makes a good lead magnet?
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