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Top 30 SaaS Influencers to Follow in 2022

SmartKarrot

The world of SaaS has simplified software creation and distribution making access easier than before. Aaron Levie is the Chief Executive Officer, co-founder, and Chairman at Box. Known for his innovative writing style, Alex is credited for making Groove a successful company. Top 30 SaaS Influencers You Need to Follow in 2022.

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Top 50 Women Leaders in Customer Success 2022

SmartKarrot

Her portfolio is gilded with leadership roles like board director, investor, COO, and P&L owner. An advocate for inclusion and diversity, Dana is proficient in scaling businesses with the help of customer acquisition and retention. She is the co-founder of ePesos, which required her to build the Customer Success team from scratch.

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A Step-by-Step Guide to Landing Your First Enterprise Client

SmartKarrot

Customer Acquisition Cost (CAC): The sum invested in acquiring a new client, typically through marketing and sales efforts. According to Sam Odio, co-founder, and CEO (Chief Executive Officer) of Freshplum , “it’s not rare to have a 6-12 month sales cycle when selling to Fortune 500 firms, which may be very hard for a startup.”

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The Growth Hacking Playbook: Your Ultimate List of Growth Hack Resources

Hubspot Sales

Neil Patel does a pretty good job explaining the concept and talking about its origin, saying that a growth marketer is someone who uses " analytics, inexpensive, creative and innovative ways to exponentially grow their company’s customer base. " Creative, innovative, and low-cost strategies are used to achieve this growth.