Remove Acquisition Remove Co-Creation Remove Procurement Remove Stakeholders
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How to systemise account management in your agency, with Alex Raymond

Account Management Skills

I’m updating internal and external stakeholders, and all that sort of stuff. And also the distinction between new business acquisition, so totally net new, and expansion and retention of existing. You know, maybe they came down on them originally from a procurement perspective and kind of squeezed them dry.

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A Step-by-Step Guide to Landing Your First Enterprise Client

SmartKarrot

Enterprise sales: Selling a good or service to an enterprise involves a lengthy sales cycle, numerous stakeholders, a lot of money, many risks, and a lot of complexity. Customer Acquisition Cost (CAC): The sum invested in acquiring a new client, typically through marketing and sales efforts. Be not alarmed.

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Seismic Acquires Percolate to Create Exceptional Content Experiences at Every Point in the Customer Journey

SBI

Seismic , the market leader for sales enablement platforms, today announced the acquisition of Percolate, a leading marketing campaign orchestration and content management platform. Doug Winter, Seismic co-founder and CEO. With the acquisition, Seismic boasts a roster of 750 customers. Headcount exceeds 800 across 12 offices.