SmartKarrot

JULY 21, 2020

There are basically two categories in which your business would fit – B2B and B2C. B2B is the category of business where your product is made for other businesses to use. While in the B2C category, you would want to target your product to direct consumers. Main differences between B2B and B2C.

B2C 10

B2C B2B Customer Success Onboarding 10

Zendesk

OCTOBER 20, 2023

The plan gives your business a blueprint to achieve your customer service goals. It also empowers customer service reps with the information they need to provide an exceptional customer experience (CX). Simply put, a customer service plan serves as a roadmap for streamlining and strengthening customer support.

B2C 52

B2C Customer Experience B2B Software 52

SmartKarrot

JUNE 2, 2022

Customer experience is crucial for any B2B SaaS business. Any B2B SaaS business must keep the customers with the business with a good customer experience. In fact, a customer experience that satisfies customers leads to reduced churn. Mastercard.

Customer Experience 10

Customer Experience B2B B2C Banking 10

SmartKarrot

JULY 30, 2021

It’s a powerful, emerging marketing tool – customer success. Weren’t we providing customer support and customer service all this while, they ask. Well, yes, but no, customer success is not the same as customer support or after-sales service. What is customer success?

Customer Success 10

Customer Success Onboarding Acquisition B2C 10

SmartKarrot

AUGUST 10, 2020

With the advent of digitalization and cut-throat competitions redefining the business landscape across industries, customers have more options to pick from. This puts substantial pressure on businesses to deliver higher-quality products and services, and also a better customer experience.

Customer Experience 19

Customer Experience Customer Success Media B2C 19

SmartKarrot

MARCH 15, 2022

In SaaS companies, the growth strategy is extremely important. There has been a shift in how businesses work and run. There is a change in how things work from the onboarding process to prospects and customers. A great customer experience is now imperative in the business world.

Marketing 10

Marketing Acquisition Customer Experience Onboarding 10

SmartKarrot

APRIL 24, 2020

Customer segments are groups of customers that share common characteristics like industry, number of employees, products, location, etc for B2B marketing and gender, age, preferences, demographics, etc for the B2C market. Even after deducing the customer base that is to be targeted, segmentation can do wonders for your business.

B2C 12

B2C Customer Success B2B Profitability 12