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Everything You Need to Know About Lead Management Software

Agile CRM

What is a Lead Management Software? It involves all activities, systems, and processes put in place businesses usually by the sales and marketing team to ensure the efficient tracking of leads leading to their subsequent conversion to loyal customers over a particular period of time. How does a lead management software work?

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What is Account White Space Analysis? Why is it becoming Critical in Business?

SmartKarrot

It is important to understand that account white space analysis is not limited to any particular industry or a business of a particular size. It can be utilized with ease by B2B and B2C businesses as well. The analysis allows businesses to find untapped opportunities within the existing customer base.

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What is Customer Segmentation in SaaS and How is it Useful?

SmartKarrot

Customer segments are groups of customers that share common characteristics like industry, number of employees, products, location, etc for B2B marketing and gender, age, preferences, demographics, etc for the B2C market. Specific customer segments make it easy to test pricing options for your subscription-based software.

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Customer Success: Frequently Asked Questions

SmartKarrot

It is the go-to business growth opportunity today, and it is about anticipating the customer’s needs and demands , challenges and providing immediate solutions. Be it B2B or B2C, a subscription model of business, or any other, customer loyalty is the biggest gain for companies from customer success.

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What is employee turnover? Calculation, effects, and prevention tips

Zendesk

While employees will always flow in and out of your business, prioritizing staff retention leads to improved service and morale. Whether you’re concerned with customer service or sales, retaining your top performers will pave the way for your business’s success. Sounds scary, right?

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How to Design and Track a Customer Account Journey for B2B?

SmartKarrot

It may appear that this only applies to B2C companies that conduct direct sales to customers. However, it also applies to B2B businesses. In the B2B world, the customer experience is crucial for businesses to differentiate themselves in a crowded market. Business growth and customer satisfaction are closely related.

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