Red Star Kim

JUNE 15, 2023

At the start of June I had the pleasure of leading PM Forum ’s “Towards KAM (and ABM) – Helping fee-earners with client relationship management” online workshop. Delegates were from legal and accountancy firms in the UK, Channel Islands, Germany and United Arab Emirates.

Key Account Management 130

Key Account Management Account Management Management Client Relationships 130

DemandFarm

MAY 22, 2023

Is a key account manager the same as a sales manager? Meet Anna, a diligent Sales Manager at Brilliant Solutions , a thriving software company specializing in cutting-edge automation tools. Her daily tasks revolve around driving sales, managing the sales team, and ensuring sales targets are met.

Key Account Management 52

Key Account Management Account Management Digitalization Sales Management 52

Red Star Kim

MARCH 16, 2023

While we discussed various tools and methods to promote cross-selling and referral management, a key theme emerged around changing culture. This included improving internal communication and collaboration as well as motivation to devote time to internal and external referrals: cultivate a cross-selling culture.

Key Account Management 130

Key Account Management Onboarding Communication e-Learning 130

SmartKarrot

OCTOBER 6, 2023

It compels clients to work with a company again (or not!) So, it is crucial to standardize the client partner’s work. Over here, a playbook acts as a rule book and a guide to the client partner on how to operate, communicate, and treat the client. It can be a cornerstone to building the role of a client partner.

Communication 10

Communication Insurance Onboarding Decision-making 10