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Key Account Management (KAM) – Research companies, use KAM technology and maintain momentum

Red Star Kim

Fame for accountants and professional services firms “tool for general financial research, benchmarking analysis, screening acquisition targets for your clients, client onboarding, company secretarial services and business development”. Some firms provide templates of different types of KAM meeting types.

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Re-engaging Lost Leads: A Simple Guide

Hubspot Sales

This tip is especially useful when combined with trigger events, as you can reach out to those leads and share content with them that relates to the event, like a webinar you’re hosting about client onboarding if you see that they’ve recently experienced growth. Use a CRM. Lost leads don’t have to be lost forever.

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June 12 – Customer Success Jobs

SmartKarrot

Produce written and spoken content, host webinars, and conduct one-on-one training sessions. As we scale the client onboarding programme, we will improve, implement, and streamline internal processes. Organises project meetings and motivates the team by praising contributions.

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Consultative sales 4 basic principles and just why the consultative selling process works 

PandaDoc

Consultative sales, by definition, is a selling strategy that focuses on meeting customer needs. Customer knowledge even transfers to other areas, such as improving client onboarding. Giving prospects the chance to speak ensures you meet their needs and give them what they want. What is consultative sales?

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Jun 18 – Customer Success Jobs

SmartKarrot

Manage all aspects of client onboarding, including gathering information from customers, conducting webinar trainings and initial account setup. Review meetings, creating roadmaps and strategy review. Effectively communicate customer learnings to the sales and product team to help direct the roadmap of the company.

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Cultivate a cross-selling culture

Red Star Kim

Remember face-to-face significantly more effective with existing client referrals Link cross referral approach into KAM programme Use some of the tools from today as a way to invite the M&BD team into the ad hoc / currently not delivering programme that exists just now Understand that the diamond model is key – Measurable actions (i.e.