article thumbnail

What type of B2B sales will still exist in 50 years?

QYMATIX

Key Account Managers had to prepare a visit to a potential client thoroughly. Key Account Managers can now call clients in seconds – even to meet them virtually thanks to video and webinars. Due to energy optimisation, we will avoid all customer visits unless otherwise necessary for a human co-creation.

article thumbnail

Why ABM is essential to your business

Arpedio

For key or strategic accounts, does it matter if marketing works with sales? Account-based marketing (ABM) revolutionized marketing. So, why do so many strategic/key account management (SAM/KAM) programs not integrate with ABM? Key takeaways. Absolutely yes! Why ABM is crucial to the SAM journey.

article thumbnail

What type of B2B sales will still exist in 50 years?

QYMATIX

Key Account Managers had to prepare a visit to a potential client thoroughly. Key Account Managers can now call clients in seconds – even to meet them virtually thanks to video and webinars. Due to energy optimisation, we will avoid all customer visits unless otherwise necessary for a human co-creation.