Strategic Account Management Association

SEPTEMBER 13, 2021

By Dave Duke, Co-Founder and CCO, MetaCX, and Joel Schaafsma, Research General Manager, SAMA. Once you’ve established which customers have the highest likelihood of strategic success, you need to structure your organization around the needs of the customer and create a customer-centric organization that drives co-created innovation.

Co-Creation 520

Co-Creation Suppliers Management Supply Chain 520

SmartKarrot

MARCH 8, 2022

She has acquired numerous skills through her years of experience, including account management , business development, lead generation, contract negotiation, project implementation, partner engagement, and customer retention. She is the co-founder of ePesos, which required her to build the Customer Success team from scratch.

Customer Success 21

Customer Success Co-Creation Customer Experience Leadership 21

SmartKarrot

SEPTEMBER 1, 2022

The contract negotiation is the last of several challenges you must clear up, including introductions, calls, meetings, follow-up emails, and demonstrations. It is far easier to negotiate with an early adopter or a business that has prioritized being on the cutting edge of technology than with an organization that sees innovation as a luxury.

Suppliers 10

Suppliers Insurance Energy and Utilities B2B 10