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How Aramex’s Young SAM Program Provides Strategic Value and Impact

Strategic Account Management Association

Aramex is a leading global provider of comprehensive logistics and transportation solutions, headquartered in Dubai and listed on the Dubai Financial Market. Aramex services include international and domestic express delivery, freight forwarding, integrated logistics and supply chain management, and e-commerce solutions.

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Why Start a (True) Key Account Management Initiative?

KAM With Passion

Increasingly, KAM approaches include co-creation in the field of R&D or of go-to-market models. Like its competitors, MAERSK Line, the Danish logistics giant is facing a commoditisation of marine transportation. Many companies make that type of collaboration a pre-requisite for considering a customer as strategic.

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3 Key Commercial Capabilities to serve customers and grow revenue

KAM With Passion

Quite enthusiastic about the concept of KAM after an expensive training with a prestigious academic organisation, the leadership team had decided to launch a KAM initiative. Depending on the nature of the business, other functions can be in a leading, co-leading, or supporting role.

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Seismic Acquires Percolate to Create Exceptional Content Experiences at Every Point in the Customer Journey

SBI

Doug Winter, Seismic co-founder and CEO. Marketers understand that producing personalized, compelling content is foundational to providing value to their company’s bottom line and therefore the business at large,” said Doug Winter, Seismic co-founder and CEO. San Diego, CA and New York, NY (November 5, 2019) –. Industry News.