Cosawi

JULY 14, 2021

Organizational change requires a fundamental shift in mindset, away from the traditional brand-driven focus, to an account-centric approach that centers on Key Accounts as sophisticated institutions with multiple stakeholders and complex decision-making and organizational systems. ACTIONABLE INSIGHTS AND THE CUSTOMER JOURNEY.

Co-Creation 52

Co-Creation Marketing Value Proposition Key Account Management 52

SmartKarrot

JUNE 3, 2022

Develop a trusted advisor relationship with key customer stakeholders and executive sponsors to fully understand the publishers’ business strategies and measurements for success. Drive renewal readiness through internal coordination and customer communication. Manage internal stakeholders along with external ones.

Customer Success 19

Customer Success Facilitation Stakeholders Onboarding 19

Account Management Skills

APRIL 13, 2021

And I hope that you’ll go ahead and take the Echo profile test that Laura mentions, to see which dominance you have and how that can help you in your communication with your clients. She has a PhD in communication with a specialisation in listening and an MBA. I decided to major in communication. Transcript: Jenny .

Account Management 52

Account Management Management Communication Brainstorming 52