Cosawi

JULY 14, 2021

Organizational change requires a fundamental shift in mindset, away from the traditional brand-driven focus, to an account-centric approach that centers on Key Accounts as sophisticated institutions with multiple stakeholders and complex decision-making and organizational systems. ACTIONABLE INSIGHTS AND THE CUSTOMER JOURNEY.

Co-Creation 52

Co-Creation Marketing Value Proposition Key Account Management 52

SmartKarrot

JUNE 3, 2022

Develop a trusted advisor relationship with key customer stakeholders and executive sponsors to fully understand the publishers’ business strategies and measurements for success. Manage internal stakeholders along with external ones. Conduct recurring business reviews. Be the clients’ voice inside AppsFlyer.

Customer Success 19

Customer Success Facilitation Stakeholders Onboarding 19

Account Management Skills

APRIL 13, 2021

I’m just thinking of my audience now, account managers, you know, maybe many of them are working on global accounts, and therefore are dealing with different cultures. So this is a good topic to kind of understand. But thinking more about, so you can’t tell if someone’s really listening? Okay, fantastic.

Account Management 52

Account Management Management Communication Brainstorming 52