Remove Customer Value Remove Key Account Management Remove Suppliers Remove Value Proposition
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Transcript of Interview between Harvey Dunham, Managing Director – Strategy & Marketing at SAMA, & Adrian Davis

Whetstone

But I guess the key advice, Harvey, would be exactly where you started: the perception of value. I think a lot of us, when we talk about our value proposition or our unique selling proposition, our differentiated value, we tend to think inside out. ” Like we’re closed for business, period.

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The Importance of Co-Creating Value with Every Strategic Customer

Account Manager Tips

You and your client become co-collaborators, co-producers and co-benefactors of value. 20 ways to encourage value co-creation with your customers The research paper explains 20 ways to encourage value co-creation. Constructive customer participation. ne the value potential of the solution for customers.