Red Star Kim

JULY 11, 2022

Sometimes this required a move out of domestic social media channels (e.g. WeChat in China) to social media networks in target countries. None for size of business, size of transaction, decision-making, nature of buyer). And many firms look to overseas markets for growth. Which segmentation approaches does your firm use?

Innovation 130

Innovation Marketing Stakeholders Value Proposition 130

Red Star Kim

JUNE 15, 2023

(200,000 companies with turnover or shareholder funds over £1.5m 42% Yes it’s all agreed 33% Yes but it changes 25% No How well do you understand the DMU and decision-making processes at your key clients? or profits greater than £150000), active and inactive companies with up to 10 years’ of financial data.

Key Account Management 130

Key Account Management Account Management Management Client Relationships 130

Account Manager Tips

JUNE 29, 2021

Build relationships with decision-makers and expand your network. Create sustained value. Add value on a regular basis and show your client the benefits of your partnership well in advance of the renewal. Your job as a key account manager is to deliver the kind of value that convinces your clients to stay in the loop.

Suppliers 246

Suppliers Shareholders Stakeholders Decision-making 246

Hubspot Sales

MARCH 22, 2021

Have you ever come up against a decision maker who is glaring at you with arms crossed (in person or via a video call), daring you to take up their time? The best way to engage them in a meaningful conversation — while building credibility, trust, and rapport — is by telling a value-based story. 3 Steps to Create Value-based Stories.

Shareholders 128

Shareholders Value Proposition Decision-making Communication 128

Insightly

NOVEMBER 1, 2022

These strategies underpin the process of managing customer data, helping to ensure you make the most of the information you gather. Increase customer lifetime value (CLV): CRM models can help you increase CLV across every client relationship. CRM Models: How They Can Boost Customer Profitability. Three Common CRM Models.

Profitability 52

Profitability CRM Value Proposition Customer Experience 52