Red Star Kim

SEPTEMBER 8, 2023

Context and curiosity drive commerciality and pricing By exploring key themes in commerciality and entrepreneurship, we saw why risk management and anticipating return on investment (ROI) is critical when making the business case for marketing investment. And the strategic need to align marketing objectives to a firm’s strategic intent.

Procurement 147

Procurement Value Proposition Finance Artificial Intelligence 147

Strategic Account Management Association

APRIL 5, 2021

They make great paperweights, but if asked about specific details, most of us might offer an uneasy grin, knowing that we have companions-in-arms, equally guilty of shirking that responsibility to read altogether. Align your value proposition with concerns divulged in the 10-K, and don’t mention “the money.”

Manufacturing 520

Manufacturing Account Management Decision-making Meetings 520

Account Manager Tips

AUGUST 14, 2022

Because the job is so varied and involves many different tasks, you need a lot of skills to do it well: Strategic thinking Influencing Business management Leadership Teamwork Change management Innovation and creativity Solution design and positioning Relationship building Sales Project management Phew!

Key Account Management 246

Key Account Management Account Management Emotional Intelligence Management 246

Flevy

MAY 7, 2024

The model identifies 4 key types of players: Customers Suppliers Competitors Complementors Each player type holds strategic implications for organizations, influencing their operational and strategic decisions.

Suppliers 52

Suppliers Manufacturing Value Proposition Digital Transformation 52

Arpedio

MARCH 15, 2024

At its core, strategic selling involves a thorough understanding of the customer’s business, industry, and competitive landscape, as well as the ability to navigate complex sales environments and decision-making processes.

Value Proposition 52

Value Proposition Negotiation Sales Stakeholders 52

ProlifIQ

JUNE 21, 2023

Strategic account management planning involves proactive and strategic thinking. By leveraging data, market research, and customer insights, account managers can make informed decisions, identify growth opportunities, and mitigate risks. Stakeholder mapping plays a vital role in strategic account management.

Account Management 52

Account Management Management Account Planning Stakeholders 52

CMOE

AUGUST 8, 2019

It takes the form of a set of decisions about the direction the business should go. Think of strategy as the plan you make before you go on a drive. The choices you make are designed to accomplish certain goals. A value proposition for those customers. What Is a Business Model?

Supply Chain 79

Supply Chain Innovation Strategic Thinking Value Proposition 79