Upland

SEPTEMBER 21, 2023

Nigel Cullington, VP of Marketing of Upland Software’s Sales Effectiveness Division, spoke with Alex Gluz on the Revenue Engine Podcast about the vital lessons outlined from real life sellers in his recent book, Not Just Another Vendor. Account-Based Sales and Account-Based Marketing are the Way of the Future While the conversation covered a broad range of topics, including Nigel’s illustrious career, rising from Actuary to sales leader turned marketing extraordinaire, when it came to the adv

Software 221

Software Software Account Planning Account marketing 221

Customer Think

SEPTEMBER 21, 2023

As a business leader, creating a brand identity that resounds with your audience isn’t simply about having a solid business plan, an eye-catching logo and color scheme, or a memorable slogan. It is about leveraging the ultimate customer experience.

Customer Experience 124

Customer Experience Business Planning 124

Upland

SEPTEMBER 21, 2023

Nigel Cullington, VP of Marketing of Upland Software’s Sales Effectiveness Division, spoke with Alex Gluz on the Revenue Engine Podcast about the vital lessons outlined from real life sellers in his recent book, Not Just Another Vendor. Account-Based Sales and Account-Based Marketing are the Way of the Future While the conversation covered a broad range of topics, including Nigel’s illustrious career, rising from Actuary to sales leader turned marketing extraordinaire, when it came to the adv

Account Planning 195

Account Planning Account marketing Innovation Marketing 195

Kainexus

SEPTEMBER 21, 2023

The lean community recently lost a brilliant mind and a warm heart, Chris Burnham. His sudden passing left a significant void that is still hard to come to terms with. Today, we want to pay tribute to Chris and celebrate his life and the profound impact he had on our company and our community. Chris was a kind and insightful lean thinker and a *Lean Leadership Podcast* host, where he shared his passion for lean principles with a broader audience.

Leadership 94

Leadership 94

2023's struggles fueled a shift: companies are ditching wasteful strategies in favor of data and AI-powered growth. Enter 2024, the year GTC takes center stage. Discover 5 ways a customer-centric approach unlocks new revenue and delivers lasting success.

Customer Think

SEPTEMBER 21, 2023

We’ve all experienced frustration at poor customer service at some point, and these experiences more often than not taint our impression of the company that provided it. That’s why prioritizing excellent customer service must be a priority focus of any business that takes its reputation seriously. With platforms like PissedConsumer.

Prioritization 80

Prioritization 80

Help Scout

SEPTEMBER 21, 2023

The constant changes ins SaaS software can create extra work for support teams, and can require an almost sales-like approach. Here's how to succeed through periods of change.

Software 85

Software Software Sales 85

The Center for Sales Strategy

SEPTEMBER 21, 2023

Regardless of the industry you are in, there is no doubt that you risk seeing your job function become extinct. Think about the travel industry. Twenty years ago, who would have ever thought it was possible to book a business trip that included two different cities, multiple flights, car rentals, hotels, and more, all without the help of the travel agent?!

Media 71

Media Digitalization Sales Management Management 71

Customer Think

SEPTEMBER 21, 2023

You’ve likely heard someone say, “Customer satisfaction is not enough.” While that might initially sound counterintuitive, considerable research supports the statement. The Fallacy of Satisfaction Invariably, you’ve stayed at a hotel that met all your basic needs. The room was clean, the price was reasonable, and the overall experience was fine. In essence, you were satisfied, but… The post Your Customer Is Satisfied – Are They a Coupon Away from Leaving?

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58

Zendesk

SEPTEMBER 21, 2023

An excellent customer experience (CX) hinges on a superior employee experience (EX). But research shows that many of today’s employees feel overworked, spread thin, and disengaged from their jobs—which ultimately impacts the bottom line. Zendesk and SimplyDirect surveyed more than 100 executives in IT, operations, and HR to identify their top concerns around the employee experience and gauge their thoughts on the most effective EX strategies.

Innovation 52

Innovation Customer Experience 52

Sales Management Plus -- SMP

SEPTEMBER 21, 2023

SMP provides API connectors to allow integration with outside data points to help you know more about your customers, respond more quickly to their needs and track progress. Whether that means integration with an outside Lead Management System, Marketing Automation Platforms, E-Commerce System, or others, we have you covered. To learn more or get started, contact your SMP account manager today.

Marketing 52

Marketing e-Learning Account Management Communication 52

Advertiser: ZoomInfo

Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks. To help practitioners keep up with the rapidly evolving martech landscape, this special report will discuss: How practitioners are integrating technologies and systems to encourage information-sharing between departments and pr

B2B

Arpedio

SEPTEMBER 21, 2023

careers Marketing Specialist with Graphic Design and/or Project Management Skills ← Back to careers ARPEDIO is seeking a talented (and curious) Marketing Specialist with a flair for graphic design and project management to join our marketing team. In this role, you will be the creative force behind our marketing campaigns, ensuring that our visual content aligns with our brand’s identity and messaging.

Marketing 52

Marketing Management Account Management Innovation 52

Apptivo

SEPTEMBER 21, 2023

1. Understanding CRM Workflows 2. Why CRM workflow is Important? 3. How CRM workflow hеlp businеssеs? 4. Lеvеraging CRM Workflows for Futurе Succеss 5. Embracе Apptivo for a Productivе futurе In today’s compеtitivе businеss еnvironmеnt, еffеctivе customеr rеlationship managеmеnt is crucial. Customеr rеlationship managеmеnt (CRM) systеms havе bеcomе an еssеntial tool for businеssеs of all sizеs.

CRM 52

CRM Onboarding Sales Digitalization 52

Zendesk

SEPTEMBER 21, 2023

Here are the newest integrations from Zendesk to help your team provide top-quality experiences. PlentyMarkets App by LEAFWORKS PlentyMarkets App by LEAFWORKS (Support) links Plentymarkets customers and their order history to your Zendesk tickets. The Plentymarkets app automatically checks and links Plentymarkets users from all different marketplaces and their order history directly to Zendesk tickets.

Facilitation 52

Facilitation Communication Management 52

Help Scout

SEPTEMBER 21, 2023

Looking to create a ticketing system using Jira? Read on to learn about three different ways your team can use Jira to create, organize, and manage tickets.

Organization 45

Organization Management 45

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Customer Think

SEPTEMBER 21, 2023

Admit it; digital transformation isn’t a luxury anymore; it’s an absolute necessity in today’s modern digital business landscape. And enterprises just can’t overlook its efficiency, agility, productivity, and overall revenue advantages. While most businesses have navigated their digital transformation journey, many are all set to jump on the digital transformation bandwagon by leveraging cutting-edge technology.

Digital Transformation 52

Digital Transformation Digitalization 52

SmartKarrot

SEPTEMBER 21, 2023

Customer success is evolving fast from being a support-oriented function to one which owns and drives revenue. Whilst renewal management is typically stage 1 of revenue ownership, revenue expansion for most organizations becomes the game changer. In this article, we explore how playbooks can be leveraged for up-sell and cross-sell revenue. Part 1: Understanding the Basics What is a Playbook?

Customer Success 10

Customer Success Digital Transformation CRM Account Management 10