Wed.Feb 07, 2024

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An Introduction to Using AI in Sales Prospecting

RAIN Group

Unless you’ve been on an extended media break, you’re aware that artificial Intelligence (AI) is making a splash across all industries of business. I’ve seen this as a practitioner. I work closely with client organizations and collaborate with senior executives, and I’ve been getting a lot of questions lately about AI. What’s RAIN Group’s position on AI?

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11% of Salespeople Have Never Received Feedback Regarding Their Sales Talents

The Center for Sales Strategy

The good news: most of the sellers surveyed for the 5th Annual Media Sales Report knew what their sales talents were and how to put them to use. The bad news: 11% reported that they had NEVER received feedback on their sales talents. Think about it. Those 11% are at an automatic disadvantage. When projects come up, they may not know if those projects suit their talents.

Media 92
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Customer win-back campaigns: How to build one + 10 templates

Zendesk

What are customer win-back campaigns? Customer win-back campaigns are marketing efforts designed to reengage inactive or churned customers. Businesses typically execute these campaigns through email, although they can also use other channels like messaging and direct mail. The goal is to win back the loyalty of these individuals through targeted messages, special offers, personalized discounts, and more.

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How to Improve a Salesperson's Performance in Less Than 30 Minutes

The Center for Sales Strategy

The good news: most of the sellers surveyed for the 5th Annual Media Sales Report knew what their sales talents were and how to put them to use. The bad news: 11% reported that they had NEVER received feedback on their sales talents. Think about it. Those 11% are at an automatic disadvantage. When projects come up, they may not know if those projects suit their talents.

Media 71
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2024, The Year of the Customer

2023's struggles fueled a shift: companies are ditching wasteful strategies in favor of data and AI-powered growth. Enter 2024, the year GTC takes center stage. Discover 5 ways a customer-centric approach unlocks new revenue and delivers lasting success.

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CDPs with AI: The Smart Marketer’s Customer Experience Tool

NG Data

Generative AI is a valuable tool for marketers, helping to streamline or automate the creation of all sorts of content. It can be used to write marketing copy, generate ideas, and create visuals, videos, and music. It can also analyze sentiment, create highly targeted campaigns, and personalized customer experiences. Generative AI is faster, easier, and cheaper than traditional methods and can create a significant wow factor.

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Stop Team Turnover: Expert Strategies for Team Building and Retention

AchieveIt

Have you been looking to uncover the secrets of successfully building and maintaining an all-star team? If so, you’re in luck! Eric Patten , EVP of Operations at Kingstree , talks through his personal approach to team building and increasing productivity. In his unique role, Eric’s 31 years of experience in nursing helps with building effective teams and creating long-term relationships with clients.

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Anthony Taylor On Strategic Planning

Strategic Planning and Management Insights

Anthony Taylor runs through the whole journey of strategic planning. Discover the art of simplicity, a five-step method for strategy, and more. Tune in now!

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Why it’s time to rethink your feedback emails and how to do it right

NG Data

Use these tips to create more effective email surveys and review requests your customers will want to open and complete. Source The post Why it’s time to rethink your feedback emails and how to do it right appeared first on NGDATA.

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Crafting an Effective Customer Service Cover Letter: Examples and Tips

Help Scout

In a competitive field like customer service, a great cover letter can help you stand out from the crowd. Check out these examples and tips for writing one of your own.

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Ten unsung digital and AI ideas shaping business

NG Data

Gen AI will dominate 2023 but business leaders should not overlook ten underlying ideas shaping the modern business landscape. These ideas relate to business fundamentals and significant shifts like architecting for testing and considering a workforce with gen AI copilots. Source The post Ten unsung digital and AI ideas shaping business appeared first on NGDATA.

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How to Stay Competitive in the Evolving State of Martech

Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks. To help practitioners keep up with the rapidly evolving martech landscape, this special report will discuss: How practitioners are integrating technologies and systems to encourage information-sharing between departments and pr

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Help Desk Automation: A Recipe for Better Support

Help Scout

Feeling overwhelmed in the queue? Help desk automation can help! When done well, automating certain tasks can give customers a better experience and reduce the stress on your team.

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Banks May Be Ready for Digital Innovation: Many on the Staff Aren’t

NG Data

Banks adopting AI face challenges in training frontline staff. Workers often don't use the technology themselves, creating gaps in knowledge. Banks need to address these issues by incentivizing employees to become customers themselves and offering simulation tools and microlearning modules. AI-powered chatbots can also help staff answer customer questions.

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