article thumbnail

Context and curiosity drive commerciality and pricing

Red Star Kim

This week’s PM Forum training workshop “Commerciality: Finance, Pricing, Innovation and Research” was attended by delegates from law, accountancy and insolvency firms. As well as marketing and business development executives and managers there were also those in specialist pricing and bid roles.

article thumbnail

Sales Targeting Toolbox for Professional Services Firms

Red Star Kim

Our target markets span large and small businesses; private, public sector and not for profit sectors; centralised and decentralised buying processes; procurement and user-led purchasing behaviour. For example, for accountants this might include Quoted Companies Alliance, UK Finance or Federation of Small Businesses.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

A CEO Tool to Spot a Sales Problem Before It Happens

SBI Growth

Ask them about our Key Account Management practice. Many Fortune 100 executives have benchmarked finance, information technology, human resources and procurement. My goal is to introduce you to the idea. If you want more, speak with Mike (bio here ), or Aaron (bio here ). Their accuracy is 95% in 2012.

article thumbnail

The Best 90 Day Success Plan Every New Account Manager Needs [+ Template]

Account Manager Tips

Here's the job description for a Senior Key Account Manager at Amazon , advertised in July 2020. You can see the terms I've highlighted: Partner with Product Management and Tech. Create an account management strategy. A 30 60 90 day plan for Key Account Managers. Product adoption goals.