Red Star Kim

JULY 11, 2022

In today’s highly competitive environment, the major sources of shareholder value creation are the intangible marketing assets of the business, such as brands, customer relationships and channels of distribution. Political – Government policy, funding, initiatives. Economical – Pandemic, cost of living crisis.

Innovation 130

Innovation Marketing Stakeholders Value Proposition 130

Mercuri International

MARCH 8, 2022

Your customers think in terms of value, not product. Over the last thirty years, organizations have developed increasingly complex models for how they are governed. Beginning in the 1990s, models were introduced to manage companies based on long-term shareholder value, rather than short-term ratios.

Suppliers 52

Suppliers Shareholders Value Proposition Innovation 52

Account Manager Tips

NOVEMBER 19, 2022

Introduce your value proposition and start with your conclusion. Introduce your value proposition and start with your conclusion. For example, if it means happy shareholders, you could use a picture of people applauding at an annual general meeting. Keep it simple - who you are and why you're there. Or try these.

Value Proposition 246

Value Proposition Decision-making Shareholders Government 246