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Key Account Management (KAM) – Research companies, use KAM technology and maintain momentum

Red Star Kim

(200,000 companies with turnover or shareholder funds over £1.5m This article from January 2023 Strategic Account Management for Law Firms in the Age of Remote Working – Nexl answers the questions: What is strategic account management (SAM)? Used for building lists with over 300 search criteria.

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How BrewDog Successfully Delivered a Customer-Centric Approach During Uncertain Times

Freshworks

Owners James Watt and Martin Dickie created Equity for Punks, a financing model that gave shareholders discounts and other perks. In the last decade, the number of shareholders has grown to around 100 times that number (more than 130,000 Equity Punks). In our interview, Emma DeSena explains that these aren’t your average shareholders.

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6 Myths That Could Be Holding Up Referral Partnerships

CoSell

As you work within an ever-changing landscape, it is no longer logical to say, “it will never change.” No one ever thought that virtual work and remote working would happen at such a massive scope. Marketing may have innovative ideas to streamline the path that buyers take. Similarly, with sales managers.

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@Seismic Raises $92M in Series F Funding Led by the Permira Funds, Valuing Company at ~$1.6B

SBI

Seismic , the industry-leading sales enablement and marketing orchestration platform provider, and Permira, the global private equity firm, today announced Seismic has raised a Series F round of $92M led by a company backed by the Permira funds to accelerate Seismic’s rapid innovation, international growth, and M&A activity.