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Nutshell
NOVEMBER 25, 2020
Through innovative software , contacts and their behaviors can be tracked and segmented, dramatically boosting the effectiveness of a well-executed email marketing strategy. Send tactical messages to prospects that assist their journey through the pipeline and help them convert into customers. and the gap continues to widen.
PandaDoc
JULY 12, 2022
Once you have all the data on hand, begin segmenting audiences into different buyer personas and then start targeting these personas individually. Here’s a handy guide that’ll give you more context on personalization and will also help you understand how to do it right: 6 ways to personalize your sales prospecting emails.
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