2000 Key Account Management Management Profitability 
Jermaine Edwards
MARCH 17, 2020
This is such an important question yet most organisations have not established a clear distinctive path, identifiers and actions for effectively managing the full customer relationship journey. Companies like Hubspot, Mckinsey and Apple say they get benefits from evaluating their customer life cycle to: Increase customer profitability.
KAMCast
JUNE 10, 2021
What are the levels of motivation across your account managers and sales team? Or perhaps you are an account manager who is questioning your own level of engagement and feeling a little disconnected from the business that pays for your peak performance. Are your new business teams ALIGNED with your Account Managers?
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