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B2B Book Club Selection (August 2022)

Account Manager Tips

B2B Book Club Selection (August 2022) A monthly selection of handpicked business books specifically to help key account managers get better results for their clients, companies and careers. We read the winner and each week a summary and companion podcast explore the key themes and big ideas. No formal training.

B2B 243
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#027 Account Management is Where Marketing Starts, with Bryony Thomas

KAMCast

Sales and Marketing is like stealing your neighbour’s cat…and in this episode, I talk to Bryony Thomas at Watertight Marketing to find out why. David is a Speaker, Author and Performance Coach with more than a decade of hands-on and consultative experience in sales and management roles in the leisure, entertainment and telecoms industries.

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#019 Employee Engagement in a Hybrid Working World, with Robert Hicks & Lou Kwakye

KAMCast

What are the levels of motivation across your account managers and sales team? You will hear from Robert Hicks, the Group Human Resources Director, and Lou Kwakye the Sales Director. What choices have you made in the way you and your teams engage on your key account management mission?

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Deep-Insight and DWF Partner on New Key Account Programme

Deep Insight

It was founded in 2000 by a small team of ‘magicians’ with one goal: researching a way to read customers’ minds. Deep-Insight is headquartered in Cork, Ireland and has sales operation in the UK, Netherlands and Australia. DWF is a global legal business providing Complex, Managed and Connected Services. About Deep-Insight.

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Transforming Sales: How to Maximize Revenue in your Biggest Accounts

SBI

Transforming Sales: How to Maximize Revenue in your Biggest Accounts. In this series, we ask Sales Tech Executives to describe how their solution can transform sales in a significant way. NANCY: WHAT ARE THE TOP AREAS OF FOCUS IN THE NEXT 12-24 MONTHS FOR ORGANIZATIONS THAT WANT TO TRANSFORM THEIR SALES ORGANIZATIONS?