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How Will You Measure Your Year?

SBI Growth

This post will discuss a new way sales leaders should measure performance. It will focus on how to sustain results through the acquisition of new capabilities. As a VP of Sales, you own capability building. Sales leadership is hard. How many of the top seven from 2013 did you acquire? Why you should measure.

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How to Become a Sales Ops Leader To Watch

SBI Growth

SBI recently accepted nominations for the Top Sales Operations Leaders to Watch in 2013. Each one of these individuals has been identified as an outstanding Sales Ops leader. There''s a good chance you''ll have a new VP of Sales within the next year. The Top Sales Ops Leaders have mastered these skills.

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CMO’s ProForma – The Silver Bullet for Marketing Return on Investment

SBI Growth

The ability to demonstrate marketing's return on investment is at the top of every CMO's plan for 2013. It's a calculation that doesn't inspire confidence of the CEO, CFO or sales leader. It could have been that an acquisition marketing activity started the entire process that ended in a closed sale. That does happen.

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