2013 CRM Decision-making Sales Management 
SBI Growth
DECEMBER 1, 2012
Hey, Sales Operations leaders. Do you want to increase sales and meet your 2013 goals? Encourage sales and marketing to build personas and build a plan to operationalize them immediately. Sales is frustrated because of a lack of proficiency in using the persona. 4 Keys to Making the Persona Project Successful.
SBI Growth
SEPTEMBER 2, 2012
Sales Operations Leaders aren’t making data meaningful today. In fact, when asking Sales Operations Leaders what qualitative data they had gathered, here are their responses: Conducted internal win/loss debrief on large opportunities. Analyzed win/loss reason our reps fill out in CRM.
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Insightly
JANUARY 26, 2024
Salesforce, HubSpot, and Insightly are three prominent customer relationship management (CRM) platforms, each offering unique features and functionalities tailored to diverse business needs. Thus, from the beginning, Salesforce had its roots in the enterprise space as a CRM. In 2015, HubSpot added a CRM component.
SBI Growth
NOVEMBER 22, 2012
Today’s post is the first of three directed to Sales Operations leaders. Resource allocation is critical to success for sales. Customer/prospect segmentation is a key first step in making wise allocation decisions. The third of four regional stops to nail down 2013 budgets for the Sales EVP and the CFO.
SBI Growth
SEPTEMBER 22, 2013
You’re completing 2013 and building your marketing strategy for 2014. Maybe you are supporting sales with a CRM implementation, linking your marketing collateral into each phase. Gartner and Meta Group statistics point to a 50-80% range of CRM implementation failure. Sales enablement tools can’t get a cursory review.
SBI Growth
SEPTEMBER 1, 2012
Think about this: You just invested a huge amount of time, energy and money in developing and training a buyer centric sales process. Our Making the Number research tells us that your peers feel the toughest part of a new sales process is having the team actually use it. Are the job aids attached to opportunities in the CRM?
Tenfold
NOVEMBER 29, 2017
The same survey says that the executives observe a lack in the quality of their sales data. A 2013 study by business services company Experian has found that 91 percent of businesses suffer from data errors. With bad data prevalent, the decisions you make for your business stand on shaky ground. Fixing Bad Data.
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