Remove 2015 Remove Artificial Intelligence Remove Decision-making Remove Value Proposition
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Context and curiosity drive commerciality and pricing

Red Star Kim

Context and curiosity drive commerciality and pricing By exploring key themes in commerciality and entrepreneurship, we saw why risk management and anticipating return on investment (ROI) is critical when making the business case for marketing investment. Supply and demand underpins pricing decisions for markets and clients.

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22 tips on being a persuasive writer in professional services

Red Star Kim

Artificial Intelligence (AI) We looked at several AI writing tools. Make your content stand out. Some people refer to a value proposition – what are you offering? 22 tips on being a persuasive writer in professional services. Active tense Always use the active tense. The active voice has a direct, clear tone.

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15 Science-Backed Tips for Making Better Sales Calls

Hubspot Sales

Clarify Product Value. Make it About You Too. This way, I can keep calls on track and accomplish what I want to achieve, while making customers feel that they are in control of the conversation. Make it something the prospect can be infected by. I personally prefer to pace around while making sales calls.